Category: Digital Marketing

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iPad with illustrations portraying marketing channels like envelopes, a megaphone, and a customer relationship manager
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15 Digital Marketing Mediums Infographic

The Basics of Digital Marketing Digital marketing refers to all kinds of online marketing activities used to promote your products and services. It helps you

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How to Find the Best Digital Marketing Agency in Ottawa | Digital Marketing in Canada’s Capital

Ottawa has become an increasingly competitive market. As many businesses will agree, this has made it quite challenging to acquire and retain customers. To overcome

Two marketing experts on iPad going over pay per click marketing strategy
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Creating PPC Marketing

Pay-Per-Click or PPC marketing is a part of digital marketing that plays a crucial role in promoting a business. PPC is one of the most

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The Importance of User Experience Services for a Business

To flourish in today’s competitive market, all businesses need to strengthen their online presence. One of the most important steps towards accomplishing this goal is

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Challenges, Benefits and Importance of Digital Marketing in Retail

Successful companies in the retail arena have shown how digital marketing helps improve business performance. These retailers and many others are now aware that a

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Website Design Ottawa | Digital Marketing in Canada’s Capital

A website is a vital aspect of a company’s performance. It allows your business to have an online store that is available to your target

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Why Startups and Small Businesses Need a Strong Marketing Strategy

The importance of a marketing strategy has not yet been unravelled by several marketers. A marketing strategy acts as a guide map for every business

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SEO Stats and Trends to Watch Out For

An Introduction To SEO Search Engine Optimization or SEO is the practice of improving online content to acquire targeted traffic to your website. This is

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Digital Marketing – Revolutionizing the Real Estate Industry

Gone are the days when people relied solely on newspapers and in-person networking to discover real estate opportunities. People of all generations are now using

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The Purpose, Importance and Benefits of Content Marketing

Content is vital to the success of every digital marketing strategy. Businesses that have not yet invested in content marketing are likely to be missing

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