An insight into
Written content is a common and widely used mode of marketing used by businesses to reach out to their target audience. However, taking the present market trend into consideration, the impact made by a video is much more powerful. In fact, in recent times, video production is believed to be one of the most reliable means to achieve the best lucrative benefits for your business. So, what exactly is video production and why do so many companies use it?
Video production is the service and art of creating video content by capturing moving images and delivering a final video that helps promote a business. The creation of these videos is done through various steps which can include formulating an idea, crafting a script, making the video, creating a voice over, sound editing, and adding effects or graphics if needed. If done properly, it leaves you company with strong promotional tool that can help introduce, explain or promote a product, company or much more!
Importance of Video Production for Businesses Today
A well-crafted video is a great way to showcase your business profile, promote your products, reach out to a wider range of consumers and create a favorable impression for your brand. However, several businesses are yet to exploit the benefits of video production and the pivotal role it has for businesses.
More and more consumers are turning to video to learn about companies and their products. It comes as no surprise that Youtube, the industry leading video sharing platform, is now the second most used search engine worldwide. Successful businesses have learned to take advantage of this video sharing trend. It allows them to efficiently convey excitement and emotions that subsequently encourages a prospect to gain interest in their brand and their services.
If you are looking for efficient video production services to ensure higher web traffic and visibility for your business, our professionals at myMarketing are here to help!
Why Invest in Video Production at myMarketing?
As opposed to common belief, video production is not just an option for large businesses with massive marketing budgets. It is also a feasible marketing option for start-ups, small and medium sized businesses. Time and time again statistics demonstrate that a short, yet effective video can have a tremendous impact on your business.
Video has now become one of the leading marketing tools to promote your business and its products. In 2019, more than 80% of businesses used video as a marketing tool. With video consumption rising 100% every year and company video production rising 63% from 2018 to 2019, the video sharing trend is showing exponential growth.
144% PURCHASE INCREASE
Product videos can increase purchases by 144%
Video marketing is a growing trend that is likely to gain popularity with time. By investing in video production services at myMarketing, we will help your company branch out from your competitors, attract more prospects and consequently make more sales.
Benefits of Opting for a Video Production Services at myMarketing
myMarketing aims at offering you the following benefits through its video production services:
Boosts your business reputation and credibility
Increase your web traffic
Contribute to SEO ranking
Enhance brand awareness
Increase customer reach
Increase conversion rate
Rake in higher sales, revenues and profits
Increase your marketing ROI
myMarketing’s Content Marketing Process
Decide which digital marketing tactics we will use for your company.
Implement digital marketing tactics.
Make updates and modifications to implement digital marketing tactics.
Evaluate results of our tactics and make modifications for continuous improvement.
myMarketing for My Business
Free Digital Marketing Consultation Customized to Your Business
Take the right step forward – see what myMarketing can do for your business. Here’s how it works:
- We schedule a call to discuss your businesses’ marketing needs
- During our call, a myMarketing expert will suggest digital marketing strategies that are specific to your business
- The marketing suggestions discussed during our call will then be sent to you via email free of charge
It’s as easy as that!
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